There is a common misconception that if you buy your coffee whole bean that it will be Gourmet, but the fact is, whole bean is not necessarily better if it is not fresh. While it does last quite a bit longer it does not last forever. Whether you order ground coffee fresh or even whole bean fresh roasted you will be absolutely amazed at the difference of taste and smell of it. It’s definitely a different experience then your local Starbucks or Barista and if you never have tried coffee fresh roasted, then you definitely are missing out.
Fresh VS Store bought
Lately there has been many companies marketing this idea of Gourmet. I even saw that Folgers has marketed “Gourmet” now. This is fine, but if you want a real true experience in coffee you must have fresh roasted coffee there is nothing like it and if you are looking for that special cup of Joe, well its not in the stores, it’s definitely online, and don’t be fooled if they vacuum seal it or don’t roast it fresh then they are not worth the money.
So what is better Ground or whole bean? Well to me it really doesn’t matter as long as it is fresh, a lot of times it’s inconvenient to grind your own beans and it does taste that much better. So it’s really a matter of convenience, if you order fresh roasted coffee that is ground, then you don’t have to grind it yourself, or if you order fresh roasted whole bean you can store it for a little longer, but again it’s really a matter of ordering it fresh.
My advice is to order less at a time maybe 5 lbs or so and that way you will know that you will be getting the best cup possible.
How to freeze coffee properly
The first thing is you must have fresh coffee, whether it is ground or whole bean coffee as long as it is no more than a couple of days since it has been roasted, the sooner the better though.
Before we begin the idea is to freeze the coffee not keep it cool. It’s just like soda you can freeze it, but when kept in a refrigerator it becomes flat, this is the same with coffee you can freeze it, but for some reason it goes stale quicker in the fridge…
The preparation
First take you coffee out of the bag and place it in preferably in a mason jar type container or you can just keep it in the same bag, but it is better to be in mason jar, then make sure that your freezer is cold enough freezers with defrosters sometimes are not cold enough. You can set your coffee in a deep freezer where it will freeze as quickly as possible.
The benefits
Coffee is frozen quickly and in the right conditions can be fresh for even up to 2 months, people will not even notice the difference the coffee will taste just like it has just been roasted…
When pulling the container out, take as much as you need and then place the rest back into the freezer…
Storing without freezing…
You can store coffee properly and it will keep its peak freshness up to 2 weeks. It’s easy take your coffee place it in a mason jar that is lined with a paper towel and place in a cool dark place, not the refrigerator.
Never vacuum seal
One thing to try to avoid is vacuum sealing and plastic ziplock bags
and you should be OK..
Why are some flavored Coffee better than others?
Most flavored coffee beans have flavoring oils sprayed and mixed with the beans after roasting. These coffee flavor oils are many times a combination of natural and synthetic flavor chemicals.The difference between good flavored coffee is not about the process because almost every company uses this same process, the difference is in the coffee beans and packaging process. Most companies use Arabica Coffee for their coffee flavorings, the problem with this is that Arabica Coffee while being great for different roasts and blends, the potency and strength of the coffee is not suitable for flavoring.
That is why most flavored coffee smells so good, but tastes horrible, we only use 100% Columbian Coffee Beans ensuring that the coffee keeps that flavor and coffee taste in the bean ensuring that your flavored tastes just like it smells. Another reason why most store bought flavored coffee lacks is the packaging process. Most flavored coffee is vacuum sealed, while this may keep the coffee fresh it strips it of it’s flavor that is why we only roast our flavored coffee to order so that we don’t have to vacuum seal your coffee. It’s always fresh and full of flavor.
Not only that if a company does not advertise that it’s flavored coffee is sugar free never buy it, because many companies use sugar to supplement their flavor, which is a dirty trick in my opinion.
If you want to know more about the process of flavoring I can explain it completely let me know, but I think you get the picture.
So I hope this helps and allows you to find that great cup of coffee…
James is the owner an independent distributor of Gourmet coffee.
You can visit at… http://www.coffeebeans4u.com
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